Product Management & Marketing
Social Media, Print, and Digital Assets
Product Management & Marketing
Product Management & Marketing
Airless, durable, and
always performance-ready,
Reimagining the path to college and scholarships
for students,
Airless, durable, and performance-ready,
drive with confidence.
drive with confidence.
drive with confidence.
AIPEX is a revolutionary tire company that uses advanced airless technology to deliver unmatched durability and performance. Designed to eliminate deflation risks, AIPEX tires offer reliable, long-lasting performance on any terrain. With a focus on innovation and safety, AIPEX is redefining tire technology for the future.
AIPEX Tires
Tire Start-up
AIPEX is a revolutionary tire company that uses advanced airless technology to deliver unmatched durability and performance. Designed to eliminate deflation risks, AIPEX tires offer reliable, long-lasting performance on any terrain. With a focus on innovation and safety, AIPEX is redefining tire technology for the future.
AIPEX Tires
Tire Start-up
AIPEX is a revolutionary tire company that uses advanced airless technology to deliver unmatched durability and performance. Designed to eliminate deflation risks, AIPEX tires offer reliable, long-lasting performance on any terrain. With a focus on innovation and safety, AIPEX is redefining tire technology for the future.
AIPEX Tires
Tire Start-up
AIPEX is a revolutionary tire company that uses advanced airless technology to deliver unmatched durability and performance. Designed to eliminate deflation risks, AIPEX tires offer reliable, long-lasting performance on any terrain. With a focus on innovation and safety, AIPEX is redefining tire technology for the future.
AIPEX Tires
Tire Start-up
2024 - Present
Duration
CMO
Roles
2024 - Present
Duration
Product Manager
Roles
Visuals 🚲
Visuals 🚲
Visuals 🚲
Visuals 🚲
Brand Identity
As the Chief Marketing Officer, I led the creation of AIPEX's visual identity, including designing and executing the company logo. The logo sets the tone for the brand's strong presense in the market.
As the Chief Marketing Officer, I led the creation of AIPEX's visual identity, including designing and executing the company logo. The logo sets the tone for the brand's strong presense in the market.
Operations ➕
Operations ➕
Operations ➕
Operations ➕
Driving Market Impact
I drove AIPEX’s market growth by leveraging digital platforms and customer insights to create impactful strategies. I managed social media content, email marketing, in-person experiences, and online campaigns that significantly increased brand visibility and engagement. Informed by thorough market research, I tailored AIPEX’s messaging to meet consumer needs while staying ahead of industry trends. I also built partnerships with industry influencers.
In the fall, I transitioned into prototyping by wireframing and coding EzPort. The platform includes AI tools, mentorship resources, and clear evaluation criteria for students and admissions teams. Through my summer research I expanded to add an admin side. This will facilitate holistic review processes.
Establishment 💯
Establishment 💯
Establishment 💯
Establishment 💯
Marketing Leadership
As CMO, I took the lead in developing AIPEX’s marketing strategies to highlight the unique value of its airless technology. I crafted comprehensive campaigns that targeted key demographics, ensuring messaging was both engaging and informative.
By emphasizing the benefits of safety, durability, and sustainability, I successfully translated AIPEX’s technical innovations into relatable advantages for consumers. Additionally, I established brand guidelines to maintain consistency across platforms, reinforcing AIPEX’s identity and ensuring a unified voice in the market.
In the fall, I transitioned into prototyping by wireframing and coding EzPort. The platform includes AI tools, mentorship resources, and clear evaluation criteria for students and admissions teams. Through my summer research I expanded to add an admin side. This will facilitate holistic review processes.
Crafted by: Ahmya and lots of 🍦
Crafted by: Ahmya and lots of 🍦
Crafted by: Ahmya and lots of 🍦
Crafted by: Ahmya and lots of 🍦
